At Paycom, I partnered with a cross-functional team – including Product Managers, Subject Matter Experts, UX Researchers and Developers—to execute a user-centered design process. I translated complex data from mental model analyses, usability testing, and stakeholder interviews into actionable design strategies that balanced user needs with technical constraints.

Owned the end-to-end design for the Learning and Survey modules, focusing on streamlining administrative overhead. By redesigning workflows for course creation, path management, and mass enrollment, I significantly reduced task completion time for administrators. Key achievements include:
* Simplified the process of enrolling large employee cohorts across staggered training dates.
* Designed conditional logic tools for creating specific employee segments.
* Optimized the creation and assignment flow for surveys.

While operating primarily within a waterfall framework, I thrived in high-pressure "war room" environments. I successfully delivered high-fidelity designs under accelerated timelines, demonstrating adaptability and decisive problem-solving in intense project cycles.

At Grupo Bursátil Mexicano, I operated within an Agile framework, conducting rapid iterations based on direct feedback from internal power users. I leveraged research into complex mental models and information architecture to ensure that sensitive financial data remained intuitive and actionable for large-scale investors and directors.

Partnered with Stakeholders, Product Analysts, and Developers to translate intricate financial requirements into streamlined workflows. Given the high sensitivity of the data, I led:
* Validated design decisions directly with end-users to ensure accuracy in high-stakes environments.
* Simplified dense data sets into scannable, high-impact visualizations.

By prioritizing the "voice of the user," I delivered final products that not only slashed daily task completion times for executives but also increased user trust and alignment with core business objectives.

At Santander Bank, I operated within a multidisciplinary SCRUM team, partnering closely with Product Owners and UI Developers.

Exercised significant autonomy in driving usability decisions for enterprise-level administrative dashboards. I acted as a key advocate for the user, translating complex banking workflows into modern, intuitive interfaces that empowered bank directors to make faster, data-driven decisions.

Navigated a fast-paced environment characterized by tight delivery cycles. I demonstrated high-velocity problem-solving by:
* Efficiently pivoting design strategies based on critical user insights to meet strict deadlines.
* Making high-impact design corrections that balanced urgent business needs with a premium user experience.

My contributions directly optimized the decision-making pipeline for executive leadership, replacing legacy processes with streamlined, user-friendly tools that significantly reduced administrative friction.

During my tenure at Banco Azteca, I led the UX strategy and design for enterprise-grade Software as a Service solutions managing mission-critical financial data for Banco Azteca. Extended design expertise to a diverse portfolio of sibling companies, including Elektra, Italika, Grupo Dragon, and Advance America (USA), ensuring high-performance tools across retail, energy, and financial sectors.

Collaborated within a structured Waterfall framework to transform high-level director mandates and user demands into functional software. I bridged the gap between Product Analysts’ documentation and technical execution by:
* Translating complex "epics" into architectural sketches and high-fidelity design proposals.
* Facilitating design reviews with Product Owners to ensure all iterations met business and regulatory requirements.

Maintained a direct, continuous feedback loop with engineering teams during the construction phase. I acted as a design-to-development liaison, proactively:
* Resolving technical constraints and logic blockers in real-time.
* Clarifying design intent to ensure high-fidelity implementation of complex financial workflows.